
Earlier this month, the New Jersey Nets moved to the new Barclays Center arena in Brooklyn, New York, and got a brand new logo by partial owner, Jay-Z. The logo is a basic black-and-white treatment, with the shield motif, basketball, and team name from the previous incarnation reduced to a two-dimensional plane inspired by old public transporation signs. It wasn't super well-recieved by professional designers, who explain, "the logo family is technically worthless and embarrassing. … read more





